Plum E Luminence Simply Supple Cleansing Balm 90 GM is used for effectively removing waterproof makeup while moisturising the skin. This balm melts upon application, helping dissolve makeup effortlessly, including long-lasting and waterproof products, leaving no residue behind. Its gentle formulation helps ensure thorough cleansing without being harsh on the skin. The balm is designed to moisturise while cleansing, ensuring the skin feels soft and supple after use. With a non-drying formula, it helps maintain the skin’s natural moisture barrier, reducing dryness or irritation. The sulphate-free composition makes it suitable for sensitive skin, offering gentle yet effective cleansing. It provides a soothing experience, helping ensure the skin feels nourished and hydrated after every use.